Jewelry has always been an accessory woman love today and in olden times. The only difference is that uber women see it more as an statement than investment and is particular about the way it looks and the way it adds to their personality. Jewelry brands have taken efforts to innovate to bring the joy of ownership to the owners of their designer products. It is a huge challenge to cater to the varied tastes of the 21st generation women and it is quite interesting to see how brands especially CaratLane offers jewelry to attract the current generation.
Come summer and it is time for a wardrobe change. Thicker clothes give way to light and breezy collections. In tune with the season Shoppers Stop has launched its summer collections from exclusive brands. Shoppers Stop is known for their traditional wear to ultra modern, western wear collections. If you are the traditional kind looking for anarkalis, salwar kameez, tunic tops, Kurtis on a trendy note, check out Haute Curry. Be sure to check out the kaftans, crop tops with coldshoulder or cover-ups.
The trend today has moved a bit from traditional chic to stylish formal wear that doubles up as perfect fit for office wear for young professionals. Eliza Donatein is here at Shoppers Stop with its feminine yet official collection.
Pregnancy and motherhood spells a change in every woman’s life. Suddenly we realize our regular clothes are not comfortable, activities have to be redefined and weight watching does not work anymore. Though it is part of every woman’s life, it has its parameters and the initial phase of motherhood lasts for a year before moving onto the next level. Requirements during pregnancy are different than the ones after delivery. Though it is a temporary phase, we cannot ignore it because it lasts a significant duration and the necessities need to be replaced during the time to make it smooth sailing and convenient.
Chocolates, the word that can make amends, energize, form relationships, celebrate friendship, and all we need is just a reason to grab one. Who does not love chocolates? Chocolates in India started its journey in the form of colorful Gems, Eclairs and Nutrine. People in the late 70s and 80s can very well connect to the term chocolate from our times. Over the three decades, chocolates have undergone a transition and opening of boundaries and we saw emergence of 5 Star, Kit Kat, Dairy Milk, Bournville, Temptations and imported chocolates such as Ferrero Rocher, Toblerone and so many other international brands at our local stores. The same time, we also saw emergence of Ooty chocolates with the home made tag.
Online shopping has become the practice and it has brought in innumerable e-commerce businesses into the internet. It is either shifting or extending brick and mortar stores to the net or launching on the bandwagon to come up with innovative products and platforms to capture the market.
In the age of supermarkets, everything is self-service and one can imagine the tiredness walking around 1000s of square feet looking over 1000s of products to locate the one that suits the requirement. And more often it just turns out to be something rather the one required, money spent without satisfaction.
Last decade has seen a surge in mobile sales and mobile brands emerged every quarter from nowhere to make it to the top as most bought topping the sales charts. Mobiles have been one zone where established and new brands have competed on even grounds without that familiarity preference ruling the sales. We can attribute it to the fact that mobile is a new invention and every player in the field is new to it though few might be an established player in other gadgets and appliances. An interesting analogy here – What defines how we look is influenced in majority by what we wear though we are all flesh and blood otherwise. Millennium also saw the emergence of personal gadgets and personalizing cases became a rage. It offered many options for the Uber folk prominent being mobile and laptop cases. Case offered protection and fun and was much cheaper than changing mobiles and laptops and turned out to be trendier. Brands hooked on this opportunity to launch signature mobile cases carrying celebrities, graffiti, merchandise and slowly a simple market grew larger before our eyes.