Category Archives: Fashion

Diwali Collections at Lifestyle, Forum Mall

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Forum mall, a key destination for shopaholics in Chennai is all ready to welcome Diwali in a grand scale.  Owing to its location and the plethora of options in lifestyle, fashion and food, it is a Goto place for most of us for shopping extravaganza.  Lifestyle stores known for its “multi-floor multi-brand under one roof” shopping experience has its presence here.  What we love about Lifestyle is the convenience of checking out various brands in one place.   Be it Ginger, Bossini, Code, Fame Forever, And, Vero Moda, Levis, Kraus on the western wear collection and Melange, Biba, W, Global Desi,  on the ethnic / fusion collection  (and the list goes on), we can find them here and so Lifestyle store is our first option for clothing shopping. We are an ethereal lot having our own perception of what suits us best and we are happy to get into Lifestyle as everyone of us has options.  On the occasion of Diwali, we checked out Lifestyle stores for us and here is what we saw –

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Summer Collection Special from Shoppers Stop with Exclusive Brands

Come summer and it is time for a wardrobe change.  Thicker clothes give way to light and breezy collections. In tune with the season Shoppers Stop has launched its summer collections from exclusive brands.   Shoppers Stop is known for their traditional wear to ultra modern, western wear collections.   If you are the traditional kind looking for anarkalis, salwar kameez, tunic tops, Kurtis on a trendy note, check out Haute Curry.  Be sure to check out the kaftans, crop tops with coldshoulder or cover-ups.

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The trend today has moved a bit from traditional chic to stylish formal wear that doubles up as perfect fit for office wear for young professionals. Eliza Donatein is here at Shoppers Stop with its feminine yet official collection.

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Fashion Premier Week 2016 Grand Finale – Glamorous and Glitzy all the way

Brand Avatar India’s Fashion Premier Week took place in Crowne Plaza (Adyar Park) and needless to say, it was a star studded affair. We were invited by Wedding Vows magazine, official lifestyle partner of the event to cover the unveiling of the 5th Anniversary issue happening on the final day of the event.  Actress Simran unveiled the magazine and the grand finale had the fashion show by  global designer Indian duo, Falguni and Shane Peacock’s  bridal wear inspired by French Riviera. Showstopper turned out to be Actress Namita in the beautiful bridal wear of Falguni and Shane Peacock.

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Fashion Talk: Mobile Cases Mean More Fashion than Mobiles

Last decade has seen a surge in mobile sales and mobile brands emerged every quarter from nowhere to make it to the top as most bought topping the sales charts. Mobiles have been one zone where established and new brands have competed on even grounds without that familiarity preference ruling the sales. We can attribute it to the fact that mobile is a new invention and every player in the field is new to it though few might be an established player in other gadgets and appliances.  An interesting analogy here – What defines how we look is influenced in majority by what we wear though we are all flesh and blood otherwise.  Millennium also saw the emergence of personal gadgets and personalizing cases became a rage.  It offered many options for the Uber folk prominent being mobile and laptop cases.   Case offered protection and fun and was much cheaper than changing mobiles and laptops and turned out to be trendier.  Brands hooked on this opportunity to launch signature mobile cases carrying celebrities, graffiti, merchandise and slowly a simple market grew larger before our eyes.

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An Opportunity to Celebrate Love – February 14 – Valentines’s Day

Valentine’s Day is approaching and E-commerce and online shopping experience is all into specific offerings for the day.  It is celebration time as love is in the air. No other celebration boasts so much about love globally except this day, celebrated on February 14 of every year as St. Valentine’s Day.  We are not going into history as it available in abundance on the net.  For those who feel that this is not our culture, let us look at this day as a time to appreciate your spouse or the special someone to show that you care. An opportunity to kindle that flame of love, love however deep we have should be expressed once in a while, and this could be the right opportunity.

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Know about Soft Soled Shoes, the New Rage in Footwear and its Impact on Children

Soft Soled shoes specifically Clogs have become a rage even though they come with an expensive price tag.  Be it outdoors, indoors, travel, and adventure trips, we see children wearing clogs. It has become a point of superiority among school children to have Crocs clog shoes. Crocs have had its list of issues in US which people in India are unaware of.  To add to the confusion, many products resembling Crocs are hitting the market from China and our own country to cash in on the popularity of the brand. We know the problem behind Crocs but unsure of what the others have in them though the one written here is for all these products with the spoken design.  Read on to know more about  Clogs / soft soled shoes.

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Slam Fitness and Essensuals Lifestyle Studio on OMR, Chennai

Slam Fitness and Lifestyle Studio came together with Toni & Guy – Essensuals to launch the latest lifestyle destination of its kind in the city. The launch took place between 6pm – 8pm on January 8th at the studio premises located on F1/F2, Rajiv Gandhi Salai, Perungudi, Chennai -600096. The event was attended by all the fitness and beauty aficionados, both from the city and the IT corridor. It was inaugurated by ADGP Thiru S. Rajendran, MLA Thiru K.P.Kandan and Divya Vijay, of Vijay TV Super Singer fame.

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Trend  Talk : Know about Dream Catchers

ojibweCheck out the latest trend and you see Dream catchers everywhere in home décor, lockets, pendants, earrings and more.  Look closely and you can see intricate work depicting a geometrical pattern assembled in a certain way. Dream catchers  are originally from south America and belong to the native people of Ojibwe nation.  Let us know a little bit more on the legend behind it and also its construction.

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Fashion Talk: Love Beadstone Jewellery, Check out MayasArc

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Bead stones are nature’s best gifts and wearing such jewelry is carrying a piece of nature with you. Nature is mysterious and has all those hidden beauties in the form of precious and semi precious gemstones. From time immemorial, we have been sporting bead stone jewelry and it has been a part of our accessories list. With a distinct advantage of holding its characteristics of gleam and glamour and no signs of aging, bead stone jewelry has gone through changes in design and presentation as we evolved. One such designer online store is Mayasarc.com

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Stylori, a Decent Destination for Trendy Fashionable Precious Jewelry

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E-commerce has moved leaps and bounds from exclusive shopping to even buying needles and stationery through online shopping. Now every industry is looking for avenues to get online and reach their target audience. Innovative social media strategies and marketing concepts are churned out every day to make one stand out from the other. With every industry getting onto the online shopping wagon can precious jewelry be left behind? Now women can rejoice. We can spend hours and even days to have a look at the various options we have, trust me I am thrilled. The smartness of the banks and credit card companies to extend women-centric loans and EMI options, the elusive jewelry we have been eyeing on for such a long time can be ours in no time.

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Design Your Own T-shirt, Creativity is the only Prerequisite

In the 80s and 90s, when we wanted to provide a loving gift to our dear ones, we would draw and paint a greeting card or do some embroidery on the dress to give it the personal touch. With the onset of digital era, customizing key chains, cups, and apparels with photos and graffiti provided a personal touch to the item from the set of options. Websites offering such services took gifting to a different level. We have seen photographs printed on products to make it into an object that goes beyond just buying it and created a connection, an emotional bonding. The next era is about bringing our thoughts and inspiration through the digital medium. Imagine what it would be if we could create our own design and get it printed on a T-shirt. It is a great idea to give shape to your creativity and adds that extra dimension we aspire on to the T-shirt. As an added advantage, if we could sell those t-shirts for a profit, wouldn’t it be a lovely idea? This is what Freecultr offers us. We decided to try their #ExpressYourself activity to see if we could create our T-shirt store and upload our designs there so we could sell them. Read on to get to know about our experience …

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Interior Décor for Kids – Planning and Buying Decor, Linen and Accessories

Interior décor is a big challenge when it comes to kids. It is a different take when compared to the aspects of different spaces in home such as living and kitchen. In one of the discussion sessions with a interior decorator while planning our space, my daughter who was listening to everything suddenly interrupted and said nothing you discussed for my room interests me. On a deeper thought, we understood that she has the right to plan her room the way she wants. Let me tell you, it is easily said than done. We have to think as a kid to understand her interest and see everything through her eyes.

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