Free Pick Up and Drop to Eat at Keys Hotel – Sensible Marketing?

Who says hotels are not customer conscious? KeysCafe  is trying a new marketing concept. Read on for details

If lunch hour traffic is what’s stopping you from grabbing a decent meal, then opt for KeysCafé’s new buffet deal. Keys Café, which is introducing its new buffet from November 14 at aspecial price of Rs 456 nett, is offering free pick up and drop for those within a radius of threekilometres from Keys Hotel Katti-Ma.

Ashutosh Sinha, Unit Manager of the hotel, explains this unique concept. “We are basically targeting those working at Ascendas and Tidel Park, who rarely leave their premises for lunch because of these transportation issues. We want to provide them with an escape from the food courts and I feel this is just the sort of incentive that’ll do the trick.” Also, as part of the inaugural offer, one person gets to dine free for every 10 people. And even if you cannot find a group of ten colleagues willing to budge from their desks, you can still opt for the 10 percent inaugural discount.

The spread is also enticing with two soups, four starters (vegetarian and non-vegetarian),eight salads (including two non-vegetarian ones), four non-vegetarian and six vegetarian maincourses, Dal, steamed rice, Pulao, noodles, Curd Rice/Semiya Bagala Baht, eight varieties ofdesserts like Chocolate Mousse and Tiramisu and other live counters.

The menu, which will be changed on a rotational basis, will include the chef’s signature dish, Kadai Murgh, as well other favourites like Kadama Meen Melaga Masala (Squid in pepper masala), Beer Marinated Chicken served with Mapo Sauce (made with roasted carrot, leek and onions in Worchester and tabasco sauces) and more.


Keys Katti Ma Hotel, 11/23 Kalakshetra Road, Thiruvanmiyur

Ph: 4900-2050

Posted on November 21, 2011, in Food, Restaurants and tagged , , , , . Bookmark the permalink. Leave a comment.

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